| Introduction

Proven track record leading product teams to move fast, and ship awesomeness

For the last 22 years, I have been a leader of product management and development teams. Together, we identified and solved customer problems to create products that earned 4.8+ star app store ratings, J.D. Powers awards, Consumer Reports Best in Category, a Shorty, an Emmy, Popular Science’s Best Innovation, and hundreds of patents. 

These subscription, transactional, and ad-supported products drove hypergrowth for startups inside established companies, creating billions of dollars in revenue for companies like Verizon and Discovery.

| Profile

The expertise and experience to build teams, processes, and products that drive outsized business results

◦ 25 years of product management and development experience

◦ Servant leader as a player and a coach, managing teams of 5 to 250 product managers, designers, UX researchers, data scientists, project managers, and/or software engineers

◦ Strategist and operator in global companies with 50 to 200,000 employees

Product leader at startup and growth-stage businesses that grew to hundreds of millions in annual revenue with one growing to $8B

◦ Recruiting, hiring, and developing product management and development people with 150 hires in NYC and 100 in Bangalore from 2018 to 2019

◦ P&L management, business case modeling, and forecasting with annual budgets ranging from $5M to $200M

◦ Data-driven product management and software development lifecycle processes in matrix organizations, enabling over 50% YoY product-led growth

◦ Development and operation of content management, media delivery, advertising, marketing, e.commerce, authentication / authorization, frontend apps, billing engines, payment gateways, QA automation, and data engineering / science technologies

◦ M&A diligence and integration leader for $10M to $15B transactions

◦ Increasing enterprise value through the development of patented software IP

| Case Studies

Operational excellence to deliver the targeted outcomes from product investments

Accelerating acquisition

While organic and paid acquisition was steadily adding customers to Discovery’s direct-to-consumer subscription product, they were not growing fast enough to offset the pay TV subscriber losses.

To accelerate subscriber growth an automated identity federation and entitlements solution was created to enable partners to sell Discovery+ to consumers as well as operate the billing and payments for the subscriptions. [see more]

Vodafone ad for Discovery+
Vodafone UK offered free Discovery+ subscriptions to their 17M customers

Growing audience

Exploration of location as a more effective content discovery approach than standard carousel and grid design patterns to reduce bounce rate. [see more]

Increasing engagement

Connected TV app purpose-built for the needs of Investigation Discovery viewers to lift total viewing time with a low friction video-first experience. [see more]

Improving outcomes

Machine learning models that continuously infer the acquisition of knowledge as people interact with Codecademy to improve the likelihood of mastering new tech skills.

Customer obsessed

Going beyond surveys, interviews, and usability studies the FiOS TV product team employed multiple capabilities to continuously interact with thousands of customers every month, using the data to drive the category’s highest satisfaction scores.

Data-driven

In order to improve the application of data to decision support, ad sales, and the end user experience Discovery’s platform engineering team developed a solution to capture data from front ends and APIs and enrich it for delivery to downstream systems, which resulted in decreased levels of effort to develop new features while increasing data integrity. [see more]